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‘Changing preferences don’t threaten beer, they expand the ways people enjoy it’

The Drinks Business
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As the leading choice in the non-alcohol category, beer makes up 87% of US non-alcoholic drinks sales. But, according to the World Brewing Alliance, it does not cannibalise the sector, instead it assists it. Jessica Mason reports. The post ‘Changing preferences don’t threaten beer, they expand the ways people enjoy it’ appeared first on The Drinks Business .

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